— IDENTITY
Logo Design
Standards Guides
Font Exploration
Color Palette
Mockups
— DIGITAL
I have spent nearly 20 years in marketing.
First as a public relations writer and then as a designer. I have extensive experience managing brand standards for organizations with multiple locations that carry their identity across several platforms and settings.
I have worked with a variety of clients – corporate, non-profit and start ups. The majority of my experience is in higher education with extensive work with the University of Michigan.
I love working with companies who have a strong sense of purpose specifically those in education, environmental causes or other community-based projects.
Not sure exactly what you need? Let's chat. Whether or not I'm a good fit for you, I would love to hear about your project.
Let’s chat
Shoot me an email so we can set up a time to chat. We will go over your needs and determine the scope of your project. I will then put together a proposal with the estimated cost. If you choose to move forward, I will send you a contract and we will get started.
The Process
Logo: For all new identity projects, I will have you will fill out a brand exploration survey – this will help determine the look/personality of your new logo. Once we determine a direction, you will receive 3-4 design options. From those versions you will choose one that we can tweak and finalize.
Graphics: For non-logo projects, I will gather all text, photos, other assets needed to complete the task. Then you will receive a rough draft for feedback and 2-3 sessions to edit.
Timeline
Typical projects range from 1-5 weeks depending on the scope.
Payment
50% is due at the time of the contract.
50% upon completion of the project.